BW7- 140 characters.

140 characters.

Since the  social networking, information has been increasingly shortening as immediacy, i need that most people have to be informed of this quick and concise manner has made evolve to 140 characters. The social network twitter imposed this limit in their posts with the intention that the posts were short and concise. Consumers liked it and accept it.

Things for having this limit is that brevity often makes us awaken curiosity about a subject, and therefore deepen this. It is also a good tool to generate interest i know the opinion of people on some issues briefly and concisely. In addition, it is a good communication tool.

The downside of this use of 140 characters is that people reading the news in these 140, believes that it is sufficiently informed about the event or the news, and that this can be done hours and hours of conversation. Besides many times in the intention of the error summary of important information to eliminate or even change the intent of the news occurs.

In conclusion, the 140 characters can not be considered a good or bad tool, but the use made of it.